3 Useful Features Every Website Should Have!

Olympia Caswell • December 16, 2020

Website features & widgets you should be using right now!

Here are some features you should consider adding to your website if you haven't done so already! If you are one of our  website customers, these tools are available and free to use!

1. Create a COVID-19 Response Webpage

Let your customers know what the safety precautions your employees are taking in the current pandemic situation. A banner or popup can explain what rules they must follow when on the premises of your business.  For example, social distancing and sanitizing precautions, or limiting the number of people allowed inside at one time. Advance notice of these rules will help customers know before they even visit that you’re taking all the necessary precautions and that you care about their safety.


This video provides a step-by-step tutorial on how to add additional pages to your site. Here is a sample of a COVID-19 Response Page. The content is very simple, and includes all of the necessary information that your potential customers would need to know about your business’s response to the pandemic.


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2. Create a Promotional Popup

As the holidays are upon us, a popup is very useful for increasing sales. If you are offering any specials or holiday promotions, this should be advertised all over your site! A popup is a great way to draw your customers attention - in a way they can’t miss.


For example, Softhand Threading & Spa is offering 40% off all facials and waxing for a limited time for the holidays. As you can see, this discount is clearly displayed on a popup automatically on the home page. Watch this video to learn how to create a website personalization (such as a popup).

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3. Setup online payments

In today’s climate, ecommerce is more important than ever. With our platform, you can set up an ecommerce store for free which can include up to 10 different products when Paypal or Stripe is used. This is simple to set up – contact me for more details!


An example of an ecommerce store that uses this platform is the Milford Area Chamber of Commerce. The simple checkout process makes it easy for customers to purchase products or services right on your website.


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Please reach out to me for more information on any of these additional website features and widgets!

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